{"id":906,"date":"2025-12-25T10:27:00","date_gmt":"2025-12-25T03:27:00","guid":{"rendered":"https:\/\/cc.mountain.co.th\/?p=906"},"modified":"2026-11-03T12:14:47","modified_gmt":"2026-11-03T05:14:47","slug":"y-destination-secondary-city-tourism","status":"publish","type":"post","link":"https:\/\/cc.mountain.co.th\/en\/y-destination-secondary-city-tourism\/","title":{"rendered":"Project to promote secondary city tourism through Y Series media: a guideline for integrating the creative economy with Thai tourism policy (Y DESTINATION THAILAND: transforming secondary city tourism with the power of the Y Series)"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>Project responsible person:<\/strong> Asst. Prof. Dr. Saengkhae Bunsiri<br><strong>Agency:<\/strong> <a href=\"https:\/\/tour.nida.ac.th\/\" target=\"_blank\" rel=\"noopener\">NIDA Tourism GSTM NIDA<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This project has led <strong>Soft Power on the Y-Series<\/strong> which is a medium with high influence in the world market Come integrate with <strong>'Secondary city tourism policy'<\/strong> for the first time<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Highlights and new knowledge:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Solving the problem of inequality in tourism:<\/strong> Distribute income to secondary cities through the power of fandom and creative content.<\/li>\n<li><strong>Narrative Tourism concept:<\/strong> Narrative tourism that connects the filming location with the way of life local culture and community products To create meaningful experiences for both Thai and foreign tourists.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Contact to request academic services:<\/strong><br>NIDA Consulting Center, National Institute of Development Administration (NIDA)<br>Telephone: 0-2727-3802-5<br>Email: <a href=\"mailto:ncc@nida.ac.th\">ncc@nida.ac.th<\/a><br>website: <a href=\"https:\/\/consult.nida.ac.th\" target=\"_blank\" rel=\"noopener\">consult.nida.ac.th<\/a> | <a href=\"https:\/\/nida.ac.th\" target=\"_blank\" rel=\"noopener\">nida.ac.th<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0e1c\u0e39\u0e49\u0e23\u0e31\u0e1a\u0e1c\u0e34\u0e14\u0e0a\u0e2d\u0e1a\u0e42\u0e04\u0e23\u0e07\u0e01\u0e32\u0e23: \u0e1c\u0e28. \u0e14\u0e23.\u0e41\u0e2a\u0e07\u0e41\u0e02 \u0e1a\u0e38\u0e0d\u0e28\u0e34\u0e23\u0e34\u0e2b\u0e19\u0e48\u0e27\u0e22\u0e07\u0e32\u0e19: \u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27 \u0e19\u0e34\u0e14\u0e49\u0e32 GSTM NIDA \u0e42\u0e04\u0e23\u0e07\u0e01\u0e32\u0e23\u0e19\u0e35\u0e49\u0e44\u0e14\u0e49\u0e19\u0e33 Soft Power \u0e14\u0e49\u0e32\u0e19\u0e0b\u0e35\u0e23\u0e35\u0e2a\u0e4c\u0e27\u0e32\u0e22 (Y-Series) \u0e0b\u0e36\u0e48\u0e07\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e37\u0e48\u0e2d\u0e17\u0e35\u0e48\u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e2a\u0e39\u0e07\u0e43\u0e19\u0e15\u0e25\u0e32\u0e14\u0e42\u0e25\u0e01 \u0e21\u0e32\u0e1a\u0e39\u0e23\u0e13\u0e32\u0e01\u0e32\u0e23\u0e23\u0e48\u0e27\u0e21\u0e01\u0e31\u0e1a &#8216;\u0e19\u0e42\u0e22\u0e1a\u0e32\u0e22\u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27\u0e40\u0e21\u0e37\u0e2d\u0e07\u0e23\u0e2d\u0e07&#8217; \u0e40\u0e1b\u0e47\u0e19\u0e04\u0e23\u0e31\u0e49\u0e07\u0e41\u0e23\u0e01 \u0e08\u0e38\u0e14\u0e40\u0e14\u0e48\u0e19\u0e41\u0e25\u0e30\u0e2d\u0e07\u0e04\u0e4c\u0e04\u0e27\u0e32\u0e21\u0e23\u0e39\u0e49\u0e43\u0e2b\u0e21\u0e48: \u0e41\u0e01\u0e49\u0e42\u0e08\u0e17\u0e22\u0e4c\u0e04\u0e27\u0e32\u0e21\u0e40\u0e2b\u0e25\u0e37\u0e48\u0e2d\u0e21\u0e25\u0e49\u0e33\u0e14\u0e49\u0e32\u0e19\u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27: \u0e01\u0e23\u0e30\u0e08\u0e32\u0e22\u0e23\u0e32\u0e22\u0e44\u0e14\u0e49\u0e2a\u0e39\u0e48\u0e40\u0e21\u0e37\u0e2d\u0e07\u0e23\u0e2d\u0e07\u0e1c\u0e48\u0e32\u0e19\u0e1e\u0e25\u0e31\u0e07\u0e41\u0e1f\u0e19\u0e14\u0e2d\u0e21\u0e41\u0e25\u0e30\u0e04\u0e2d\u0e19\u0e40\u0e17\u0e19\u0e15\u0e4c\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e2a\u0e23\u0e23\u0e04\u0e4c \u0e41\u0e19\u0e27\u0e04\u0e34\u0e14 Narrative Tourism: \u0e01\u0e32\u0e23\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27\u0e40\u0e0a\u0e34\u0e07\u0e40\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e40\u0e25\u0e48\u0e32 \u0e17\u0e35\u0e48\u0e40\u0e0a\u0e37\u0e48\u0e2d\u0e21\u0e42\u0e22\u0e07\u0e2a\u0e16\u0e32\u0e19\u0e17\u0e35\u0e48\u0e16\u0e48\u0e32\u0e22\u0e17\u0e33\u0e40\u0e02\u0e49\u0e32\u0e01\u0e31\u0e1a\u0e27\u0e34\u0e16\u0e35\u0e0a\u0e35\u0e27\u0e34\u0e15 \u0e27\u0e31\u0e12\u0e19\u0e18\u0e23\u0e23\u0e21\u0e17\u0e49\u0e2d\u0e07\u0e16\u0e34\u0e48\u0e19 \u0e41\u0e25\u0e30\u0e2a\u0e34\u0e19\u0e04\u0e49\u0e32\u0e0a\u0e38\u0e21\u0e0a\u0e19 \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1b\u0e23\u0e30\u0e2a\u0e1a\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e17\u0e35\u0e48\u0e21\u0e35\u0e04\u0e27\u0e32\u0e21\u0e2b\u0e21\u0e32\u0e22\u0e41\u0e01\u0e48\u0e19\u0e31\u0e01\u0e17\u0e48\u0e2d\u0e07\u0e40\u0e17\u0e35\u0e48\u0e22\u0e27\u0e17\u0e31\u0e49\u0e07\u0e0a\u0e32\u0e27\u0e44\u0e17\u0e22\u0e41\u0e25\u0e30\u0e15\u0e48\u0e32\u0e07\u0e0a\u0e32\u0e15\u0e34 \u0e15\u0e34\u0e14\u0e15\u0e48\u0e2d\u0e02\u0e2d\u0e23\u0e31\u0e1a\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23\u0e27\u0e34\u0e0a\u0e32\u0e01\u0e32\u0e23:\u0e28\u0e39\u0e19\u0e22\u0e4c\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23\u0e27\u0e34\u0e0a\u0e32\u0e01\u0e32\u0e23 \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e1a\u0e31\u0e13\u0e11\u0e34\u0e15\u0e1e\u0e31\u0e12\u0e19\u0e1a\u0e23\u0e34\u0e2b\u0e32\u0e23\u0e28\u0e32\u0e2a\u0e15\u0e23\u0e4c (NIDA)\u0e42\u0e17\u0e23\u0e28\u0e31\u0e1e\u0e17\u0e4c: 0-2727-3802-5\u0e2d\u0e35\u0e40\u0e21\u0e25: ncc@nida.ac.th\u0e40\u0e27\u0e47\u0e1a\u0e44\u0e0b\u0e15\u0e4c: consult.nida.ac.th | nida.ac.th<\/p>","protected":false},"author":3,"featured_media":959,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[59],"tags":[66,119,118,68,67,69,117,65,64],"cc_sdg":[48,49,46],"class_list":["post-906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-projects","tag-consult","tag-creativeeconomyecosystem","tag-narrativetourism","tag-ncc","tag-nida","tag-sdgs","tag-tourism-inequality","tag-nida-th","tag-nida-consulting-center","cc_sdg-sdg-10","cc_sdg-sdg-11","cc_sdg-sdg-8"],"_links":{"self":[{"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/posts\/906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/comments?post=906"}],"version-history":[{"count":0,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/posts\/906\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/media\/959"}],"wp:attachment":[{"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/media?parent=906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/categories?post=906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/tags?post=906"},{"taxonomy":"cc_sdg","embeddable":true,"href":"https:\/\/cc.mountain.co.th\/en\/wp-json\/wp\/v2\/cc_sdg?post=906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}