Project responsible person: Assoc. Prof. Dr. Bunga Chaisuwan
Agency: Supervision at NIDA
The project has highlights in its development. Communication strategies for behavior change (Social and Behavior Change Communication: SBCC) to promote Sustainable transportation in Bangkok area
Important process:
- Behavioral and Attitude Research: Link empirical data from people's perceptions, attitudes, and travel behaviors. systematically fits into the policy context and urban society
- Proactive communication strategy: Design messages and communication channels that encourage the reduction of personal car use. Turn to use public transportation. and alternative mobility that reduces environmental impact.
Contact to request academic services:
NIDA Consulting Center, National Institute of Development Administration (NIDA)
Telephone: 0-2727-3802-5
Email: ncc@nida.ac.th
website: consult.nida.ac.th | nida.ac.th
